Solar energy is a rapidly growing market, which should be good news for the environment. Unfortunately there’s a catch. The replacement rate of solar panels is faster than expected and given the current very high recycling costs, there’s a real danger that all used panels will go straight to landfill (along with equally hard-to-recycle wind turbines). Regulators and industry players need to start improving the economics and scale of recycling capabilities before the avalanche of solar panels hits.
Buy CopiesIt’s sunny times for solar power. In the U.S., home installations of solar panels have fully rebounded from the Covid slump, with analysts predicting more than 19 gigawatts of total capacity installed, compared to 13 gigawatts at the close of 2019. Over the next 10 years, that number may quadruple, according to industry research data. And that’s not even taking into consideration the further impact of possible new regulations and incentives launched by the green-friendly Biden administration.
Read more on Sustainable business practicesAtalay Atasu is a professor of technology and operations management and the Bianca and James Pitt Chair in Environmental Sustainability at INSEAD.
Serasu Duran is a professor at the University of Calgary’s Haskayne School of Business in Calgary, Alberta.
Luk N. Van Wassenhove is the Henry Ford Chaired Professor of Manufacturing, Emeritus, at INSEAD and leads its Humanitarian Research Group and its Sustainable Operations Initiative.